Logistics Innovators

B2B Co-Creation Sandbox

Logistics
Across Cycles

Open API Sandbox + Quarterly Hackathons + Ecosystem Marketplace
An enterprise co-creation model that turns challenges into experiments, plugins, and marketplace launches

150Co-Creation Projects (Annual Target)
80+Number of Live Plugins
+300%Growth in API Calls
120 DaysProject Timeline

Project overview

Project Background & Objectives

Throughout 2024–2025, SF Express has continued to prioritize large enterprise clients and cross-border capabilities, laying the business foundation for enterprise co-creation and ecosystem development.

Project Background & Objectives

Core Value Proposition

Through an open API sandbox and regular hackathons, SF Express turns logistics pain points into market-ready plugins. Developers, partners, and enterprise clients can test innovative solutions in a secure sandbox. Standout solutions are listed on the ecosystem marketplace and commercialized through a 70/30 revenue-sharing model, creating a sustainable innovation ecosystem.

Core strategy

Three Core Strategies

Open sandbox, hackathons, and ecosystem marketplace—a complete enterprise co-creation cycle.

Co-Creation Revenue Sharing
Open API Sandbox

01

Open API Sandbox

A development environment that simulates real-world workflows, allowing developers to test new solutions safely.

  • Comprehensive API documentation and SDK support
  • Simulated real-world orders, routing, and delivery workflows
  • Data masking to protect customer privacy
  • Real-time monitoring and performance analytics
  • Support for multiple programming languages

The Innovation Cycle

Identify Challenges → Experiment in the API Sandbox → Compete in Hackathons → Develop Plugins → Launch on the Marketplace → Share Revenue

A complete path from business pain point to commercial product—giving every innovative idea a chance to generate revenue

API SANDBOX

Open API Sandbox Architecture

A secure, comprehensive, high-fidelity development and testing environment that simulates real-world logistics workflows.

Open API Sandbox Architecture
Core API Capabilities

Core API Capabilities

  • Order management:Create, query, cancel, modify
  • Route Optimization:Intelligent route planning and delivery-time prediction
  • Warehouse management:Inventory queries and inbound/outbound operations
  • Delivery tracking:Real-time location and status updates
  • Analytics:Operational data and business insights
  • Customer Service:Complaint resolution and customer communication

Security & Compliance

  • Data Masking:Real-world data structures with sensitive information masked
  • Access Control:OAuth 2.0 authentication and authorization
  • Rate Limiting:Protection against abuse and attacks
  • Audit Logs:Complete records of all activity
  • IP Protection:Clear agreements on intellectual property ownership
  • Compliance Checks:Automated compliance verification
Security & Compliance

Developer Tools

  • Online API documentation (Swagger/OpenAPI)
  • SDK support (Java/Python/Node.js/Go)
  • Postman Collection for quick testing
  • Mock data generator

Monitoring & Debugging

  • Real-time performance dashboard
  • Searchable API request logs
  • Error tracking and alerts
  • Traffic analytics and reports

Technical Support

  • Developer community forum
  • Live Q&A with technical experts
  • Extensive code example library
  • Regular technical knowledge-sharing sessions

Competition Process

Quarterly Hackathon Journey

An end-to-end competition journey from identifying business challenges to deploying solutions—sparking innovation, validating value, and accelerating commercialization.

01Challenge Sourcing
02Track Announcement
03Team Registration
04Development Sprint
05Solution Review
06Commercialization
Identify Pain Points and Design Challenge Tracks

Stage 1: Challenge Sourcing & Track Design (Days 0–14)

Gather logistics challenges from business units, key accounts, and partners. The technical committee then selects 3–5 core competition tracks.

Team Registration and Resource Preparation

Stage 2: Team Registration & Resource Preparation (Days 15–30)

Open registration and provide API sandbox access, technical documentation, and datasets. Host online briefings and technical training.

48-Hour Development Sprint

Stage 3: 48-Hour Hackathon (Days 31–32)

Bring teams together for a hackathon with on-site guidance from technical experts, development environments, and technical support. Teams build their prototypes within the allotted time.

Multidimensional Evaluation

Stage 4: Multidimensional Evaluation (Days 33–40)

Score entries on technical merit, commercial potential, and innovation, then select winning teams to advance to commercialization.

Stage 5: Performance Milestones & Commercialization (Days 41–120)

Winning teams sign performance-based agreements. Once they meet agreed commercial targets, such as API call volume or customer numbers, within the specified timeframe, their solutions can launch on the ecosystem marketplace and begin earning revenue shares.

Evaluation Matrix

Evaluation criterionWeightScoring criteriaKey metrics
Technical execution35%Code quality, architecture, performance optimizationScalability, response time, stability
Business value35%Pain points addressed, market size, monetization potentialProjected ROI, target customer base
Innovation20%Novelty of solution, technical innovationDifferentiation, patent potential
User experience10%Interface design, ease of use, documentation completenessLearning curve, integration effort

Ecosystem Marketplace

Ecosystem Plugin Marketplace

Bring innovations to market and build a sustainable developer ecosystem with revenue-sharing incentives.

Ecosystem Plugin Marketplace
Plugin Categories

Plugin Categories

  • Operational Efficiency Route optimization, automated dispatch, and intelligent sorting
  • Customer Experience Real-time tracking, scheduled delivery, and electronic proof of delivery
  • Data Analytics Operational reports, BI dashboards, and predictive models
  • Industry Solutions Pharmaceutical cold chains, fresh food delivery, and cross-border logistics
  • Security & Compliance Risk alerts, compliance checks, and anti-counterfeiting traceability

Monetization Models

  • 70/30 Revenue Split:Developers receive 70% of revenue; the platform receives 30%
  • Pay per Call:A fee for each API call (¥0.01–1.00)
  • Subscription:Monthly or annual subscriptions (¥99–9,999)
  • Freemium:Core features are free; advanced features are paid
  • Custom Development:Bespoke services for enterprise clients
Monetization Models

Quality Certification

Officially Certified
Plugins rigorously tested and code-reviewed by SF Express's technical team

Popular Picks

TOP 100
Ranked by installations, ratings, and usage

Security Assurance

Security Review
Two layers of protection: automated security scanning and manual review

Ongoing Updates

Regular Maintenance
Developers commit to ongoing updates and technical support

Listing Process

01Submit Application
02Code Review
03Security Testing
04Business Review
05Official Launch

Review period: 5–10 business days. Outstanding plugins may earn an “Officially Certified” badge and a featured spot on the homepage.

proposal

Implementation Plan and Budget

A detailed execution plan, budget allocation and risk management strategy.

120-Day Implementation Plan

120-Day Implementation Plan

  • Day 0-30:Set up the sandbox, complete API documentation and launch the developer community
  • Day 31-60:Plan and run the first hackathon; recruit founding developers
  • Day 61-90:Set performance targets for winning projects; develop and test plugins
  • Day 91-120:Launch the ecosystem marketplace, publish the first plugins and validate the business model

Budget Allocation (Initial ¥3 Million)

  • Sandbox Environment:¥800,000 (servers, security and operations)
  • Hackathon:¥1 million (venue, prizes and promotion)
  • Developer Incentives:¥800,000 (subsidies and revenue-share reserve)
  • Marketing:¥300,000 (PR, community and content)
  • People and Operations:¥100,000 (project management and community operations)
Budget Allocation (Initial ¥3 Million)

Risk Management Matrix

Risk typeSpecific RiskMitigation StrategyOwner
Data securityLeakage of real data, exposure of customer privacyRigorous data masking, multi-tier access control, audit logsSecurity Engineering team
Intellectual propertyUnclear code ownership, patent disputesClear IP ownership agreements, early patent searches, legal reviewLegal & Compliance team
API securityAPI abuse, DDoS attacks, malicious callsRate limiting, anomaly detection, blocklistingSecurity Engineering team
Quality controlInconsistent plugin quality undermining user experienceRigorous review process, user ratings, refund policyProduct Quality team
Commercialization riskLow plugin adoption, revenue share below expectationsPrecise market positioning, free trial periods, marketing campaignsBusiness Operations Team
Competitive RiskOther logistics platforms adopt similar modelsBuild technical moats, strengthen ecosystem advantages, iterate rapidlyStrategic Planning Team

Critical Success Factors

  • Executive support and investment
  • Active involvement from business teams and clear articulation of pain points
  • Ongoing maintenance and optimization by the technical team
  • An active, engaged developer community

Success Metrics

  • North Star Metric:Number of Published Plugins
  • Total API Calls (Monthly Growth Rate)
  • Developer Registrations and Engagement
  • Plugin Gross Merchandize Value (GMV)

Long-Term Vision

  • Become the logistics industry’s leading innovation platform
  • Build a developer ecosystem of more than 1,000 people
  • Incubate 10+ solutions with unicorn potential
  • Accelerate the logistics industry’s digital transformation

Deliverables

Key Deliverables

Comprehensive technical documentation, operating guidelines and contract templates to enable a fast, well-governed launch.

API Sandbox Guide

API Sandbox Guide

  • Minimum Viable Technical Solution (MVP)
  • Complete API Documentation and Endpoint Specifications
  • SDKs and Code Examples
  • Environment Setup and Quick-Start Guide
Hackathon Playbook

Hackathon Playbook

  • End-to-end Event Operations
  • Scoring Matrix and Judging Criteria
  • Challenge Track Templates
  • Mentorship Framework
Commercial Contract Templates

Commercial Contract Templates

  • Ecosystem Marketplace Agreement (70/30 Revenue Share)
  • IP Ownership Agreement
  • Non-Disclosure Agreement (NDA)
  • Service Level Agreement (SLA)

Value

Core value

Through an open API sandbox, quarterly hackathons and a plugin marketplace, the SF Express Logistics Innovators platform turns logistics challenges into market-ready products while building a sustainable developer ecosystem and innovation model.

150 co-created projects + 80 published plugins + 300% growth in API calls

Create a complete loop from challenge to experiment, plugin and marketplace launch