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Project: The Code of Life
Decoding
The Invisible
Universe.
Explore below
Client
BGI Genomics
Industry
Life Sciences
Services
Global Experience
Year
2025
From Complex Data To Human Stories.
Genomics is the infinite arrangement of four letters: A, T, C and G. Our challenge: how do we turn this vast, cold body of scientific data into warm stories of life that anyone can feel?
Challenge: Abstraction
Solution: Visualization
Interaction Model_V1.0
The Double Helix
More than a logo: we deconstructed the double helix into the site’s interaction logic. Scrolling is no longer linear. Like DNA replication, information unfolds layer by layer, each strand connected to the next.
- Connected Data
- Organic Motion
- Rhythms of Life
Data Volume
0
Published Papers
0
Countries Served
0
Sequencers
0
Visual DNA
Primary
Neon Teal
#00F0FF
Base
Void Black
#050505
Secondary
Bio Purple
#7000FF
Text
Lab White
#F0F4F8
Typography
SF Pro Display for clarity. JetBrains Mono for data precision.
Aa Bb Cc
123 456
123 456
>> System Fonts Loaded
Atomic Icons
Precision Grid
Modular, responsive, and scientific.
Main Zone
Desktop Immersion
Live Data Visualization
Live Sequencing Status
Mobile First
Accessible health data anywhere.
Analyzing
Haptic Feedback
WEBGL / THREE.JS / REACT / TAILWIND / GSAP / LENIS / WEBGL / THREE.JS / REACT / TAILWIND / GSAP / LENIS
Global Network
Earth


















