Qingmei Future × Industrial and Commercial Bank of China

SME Finance Circle

SME Financing Community

Policy Updates + Dedicated Advisory Support + Peer Collaboration
Making SME financing easier by turning information gaps into precisely matched opportunities

A three-part service model breaks down information barriers
300thousandMinimum Annual Revenue
10%Credit Conversion Target
<5%Customer Churn Rate
Project overview

Project background and financing challenges.

Small businesses face financing information gaps. They need expert guidance and direct access to relevant policies.
Annual revenue of RMB 3–30 millionA financing accelerator for SME owners.

Target Audience300-3000thousandAnnual RevenueSME Owners
Strong Financing Demand
Conversion Rate10%Credit Approval ConversionTargeted Support
Efficient Conversion
Churn Rate<5%Customer ChurnOngoing Support
Service That Builds Loyalty

Three Key Challenges in SME Financing

1

Policy Information Gaps

With so many inclusive finance programs, tax incentives and subsidies available, business owners struggle to find and understand relevant policies in time.

2

Complex Application Requirements

From business plans and financial statements to guarantees and collateral, financing requires specialist expertise that many businesses lack in-house.

3

Lengthy Approval Cycles

Traditional financing involves complex processes and long waits from application to disbursement, often causing businesses to miss the right funding window.

View Solution

Core insight

Core insight.

Our analysis of 2,000+ SME financing cases revealedThe Formula for Building Trust。

01

Policy + Case Studies + Expert Guidance
= The Fastest Route to Trust

An Integrated Three-Part Service ModelBreaking Down Information Barriers

Policy Briefing

Real-time updates on the latest financial policies
AI-powered matching
Never miss an incentive

Real Success Stories

Successful financing cases from industry peers
Practical steps businesses can replicate
Lower decision-making risk

Expert Guidance

A three-way expert team spanning banking, law and tax
In-group answers and ongoing support
Fast answers to specialist questions

Community Positioning

Policy Briefing
+ Dedicated Advisory Support
+ A Peer Collaboration Network

WeCom Groups + Policy Bot + Banking, Legal and Tax Experts
Build aDirect Access to Information × Expert Support × Peer CollaborationA Financing Community

Member Profiles

Who our members are.

Three core business segments spanning manufacturing, e-commerce and industrial parks.

Traditional Manufacturers
Manufacturing

Traditional Manufacturers

Annual revenue of RMB 5–30 million

Key Characteristics
  • Asset-heavy operations with substantial financing needs
  • Long cash-flow cycles requiring working capital
  • Seeking equipment financing and secured loans
  • Looking to access industry subsidies
Emerging Cross-Border E-Commerce Businesses
Cross-Border E-Commerce

Emerging Cross-Border E-Commerce Businesses

Annual revenue of RMB 3–20 million

Key Characteristics
  • Asset-light operations with limited collateral
  • Need supply chain financing
  • Seeking unsecured and purchase order loans
  • Looking for fast approval and disbursement
SMEs Based in Industrial Parks
Industrial Park Businesses

SMEs Based in Industrial Parks

Annual revenue of RMB 4–25 million

Key Characteristics
  • Eligible for industrial park support programs
  • Need funding for R&D
  • Seeking technology loans and innovation funds
  • Looking to reduce financing costs through government-backed guarantees
Value Proposition

Three core value propositions.

Navigate Policy with Confidence

AI Policy Bot
Relevant policy updates in real time
Never miss an incentive

Financing Made Easier

No-Code Business Plan Tool
Guidance from Banking, Legal and Tax Experts
Get application documents approved the first time

Peer Support

Share industry experience
Learn from success stories
Connect resources and build partnerships

Community Services

Service Framework and Operating Model.

Content Cadence

Day

Daily Policy Updates

The latest financial policy updates
AI-Powered Matching
Targeted delivery

Weeks

Weekly Livestreams

Live Q&A with experts
In-depth case studies
Real-time answers to audience questions

Month

Monthly Roadshows

Connecting businesses with investors and lenders
Showcasing high-potential ventures
On-site funding matches

Three Dedicated Experts in Every Group

Banking Specialist

ICBC relationship manager

  • Tailored financing solutions
  • Fast-track credit approval
  • Optimized rates and fees

Legal Advisor

Financial law specialist

  • Contract review
  • Guarantee structuring
  • Compliance risk management

Tax Advisor

Tax planning specialist

  • Tax incentive guidance
  • Financial statement review and improvement
  • Tax compliance guidance

Content and Tools

One-Page Business Plan Template

  • Tool TypeNo-code online tool
  • Core FeaturesGuided Q&A input
Output
  • Automatically generated one-page business plan
  • Financial data visualization
  • Formatted for bank approval

8 Questions on Tax Planning

  • Content FormatIllustrated guides and case studies
  • Core ChallengeCommon tax questions for SMEs
Topics Covered
  • Optimizing VAT deductions
  • Additional deductions for R&D expenses
  • Tax incentives for small and micro enterprises

Guarantee vs. Collateral Decision Tree

  • Content FormatInteractive decision tool
  • Core FeaturesIntelligent financing recommendations
Decision Factors
  • Asset assessment
  • Financing cost comparison
  • Estimated approval timelines
Automated Operations

Automated Workflows and Data Dashboards.

Financing Service SOP

Eligibility Check

Smart Eligibility Assessment

Businesses submit basic information, and the system automatically assesses their eligibility for credit.

Document Checklist

Personalized Document Checklist

Automatically generates a list of required documents based on the business type and financing solution.

Credit Approval Timeline

Smart Credit Approval Scheduling

Estimates approval timelines and lets businesses track progress in real time.

Disbursement Tracking

Loan Disbursement Tracking

Sends automatic updates after approval and real-time notifications when funds arrive.

Performance Dashboard

Credit Approval Time7-10daysAverage time from application to approval
Approval Rate85%Approval rate following expert guidance in the group
Disbursement Speed3-5daysAverage time from approval to receipt of funds
Complaint Resolution Rate98%Percentage of issues resolved within 24 hours
Incentive Program

Rewards Program — Financing Points.

Ways to Earn

  • Submit all required documents+50
  • Join live Q&A sessions+30
  • Secure credit approval+200
  • Refer a new business to the group+100
  • Share financing experience+80

Redeem Your Points

  • Discounted loan rates and fees
  • Fast-track approval
  • Dedicated relationship manager
  • Priority placement at roadshows
  • One-to-one advisory sessions

Exclusive Recognition

  • Annual “Outstanding Enterprise” recognition
  • Case study feature on ICBC’s website
  • Priority consideration for credit limit increases
  • Speaking opportunities at financial summits
  • Lifetime VIP service

Financing Points = Lower Costs + Faster Access

Every 1,000 points = a 0.1% rate discount
Businesses with high point balances qualify for fast-track approval
→ Making financing simpler and more affordable

Key Performance Indicators

Key Metrics.

Conversion Rate10%Credit Approval Conversion RateTargeted Service · Higher Conversion
Churn Rate<5%Customer Churn RateOngoing Support · Stronger Engagement

Implementation Roadmap

T0

Build the Community

WeCom Group Structure
Assemble the Expert Team
Recruit the First Businesses

T+30

Policy Bot

AI-Powered Policy Updates
Launch AI Customer Support
Release the No-Code Tool

T+60

First Pitch Event

Investment and Financing Matchmaking Event
Share Success Stories
Launch Brand Communications

Budget Allocation

Expert FeesBanking, Legal and Tax Experts in the Group
Event operationsLivestreams / Pitch Events
Platform DevelopmentSCRM / Tools
Risk Management and Compliance

Key considerations for risk management and compliance.

Risk 1

Compliant Messaging

Financial marketing content must meet all regulatory requirements

Mitigation Strategy
  • Careful wording: avoid absolute claims such as “principal guaranteed” or “risk-free”
  • Rate disclosure: clearly state the annualized interest rate and total cost of borrowing
  • Compliance review: all marketing content must pass a three-stage approval process
Risk 2

Allowlist Management

Business eligibility checks and anti-money laundering KYC

Mitigation Strategy
  • Allowlist admission: businesses may join only after passing eligibility checks
  • KYC verification: real-name authentication and cross-checks of business information
  • Ongoing monitoring: real-time alerts for unusual transactions

Important Notice:

1. All financing products offered through this service require a risk assessment based on each business’s circumstances to ensure suitability.

2. Financing carries costs, and credit decisions should be made with care. Final rates are subject to bank approval.

3. All marketing content must be approved by the Industrial and Commercial Bank of China’s compliance department before publication.

4. Business information is kept strictly confidential in accordance with the Anti-Money Laundering Law, the Personal Information Protection Law and other applicable laws and regulations.

Project Value

Project value and expected outcomes.

SME Finance Circle is more than a financing community
It is a strategic platform for the Industrial and Commercial Bank of China to buildan SME finance ecosystemits SME finance ecosystem

Through timely policy updates, ongoing advisory support and peer collaboration
WithinWithin 18 monthswe expect to achieve:

10%Credit Approval Conversion Rate
<5%Customer Churn Rate
3000+Businesses Served

A fundamental shift in the relationship between banks and businesses
From one-way lending to mutual value; from information gaps to precise matching
From transactions to ecosystem partnerships

ProducerQingmei Future × Industrial and Commercial Bank of ChinaSME Financing Community Solution · 2025